Elizabeth Arden Beautiful Color Bold Defining 24HR Liquid Eye Liner 1I’m a huge fan of liquid eyeliner and have been a long time fan of both Stila Stay All Day Waterproof Liquid Eyeliner and Lancome Precision Point Eyeliner. But as a makeup junkie, I am always shopping and looking around for the next best thing. Recently, Elizabeth Arden came out with a new color collection, Liquid Assets, and introduced five brand new liquid liners to her line. They are water-proof, smudge-proof, transfer-proof, sweat-proof, and quick-drying, so of course I jumped at the chance to check them out!

Elizabeth Arden Beautiful Color Bold Defining 24HR Liquid Eye Liner 2I am so happy I tried these. I love the bold pigmentation of color and I can attest to the fact that they truly do last 24 hours. I don’t usually test makeup out overnight, but I fell asleep putting one of my girls to bed the other night and I woke up to eyeliner that was just as perfect in the morning as when I applied it the previous morning. Because of how long lasting this is, you’re going to need a waterproof eye makeup remover when you go to take this off.

One of my favorite things about these is the packaging. As you can see, on the end they’ve color coded them for you so you can see what you’re reaching for. I love that I don’t have to play a guessing game when I am reaching for the one that I want. The color coded end also depicts these as being slightly shimmery, which is accurate. There is a bit of color shift in these but I wouldn’t classify them as shimmery. Bold with a hint of glimmer would be more like it! Elizabeth Arden Beautiful Color Bold Defining 24HR Liquid Eye Liner 3The applicator tip is micro-fine and you can achieve a thin or a thick liquid line with this. The tip is long so I can work quickly with it which I really appreciate! You get enough product to work with once you pull this out of the tube, and then some. I have been making it a habit to wipe the tip on the edge just a little bit so I don’t end up with a mess. I don’t think it picks up WAY too much product, but I would rather go back for more than end up with a mess. It also takes a moment to set, so I’m careful not to do a ton of blinking for around 30 seconds after I’ve applied this.

Elizabeth Arden Beautiful Color Bold Defining 24HR Liquid Eye Liner 4I’m just loving the color selection! From left to right: Dark Valentine, Mystic Green, Plum Desire, Gilded Brown, Electric Blue.

Clinique Just Browsing Brush on Styling Mousse in Light BrownI’ve found myself reaching for Gilded Brown more than any of the other shades. I like that it’s not as harsh as black, but it’s dark and defining enough that I can still look put together when I wear it. I don’t wear a ton of eye makeup most days in the summer- usually it’s just a champagne shimmer color if anything, so a brown liquid liner is about perfect for me. I like that this is a brown shade that doesn’t lean too red or too ashy. It has become a quick favorite! 

If you are interested in other pieces from this line, I talked about the Beautiful Color Bold Illuminating Liquid highlighter in this post last week. I also can’t wait to try their new liquid lipsticks

Have you seen this in stores yet? What do you think? What is your favorite liquid liner?

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5 Comments on Elizabeth Arden Beautiful Color Bold Defining 24HR Liquid Eye Liner

  1. Never Say Die Beauty
    July 13, 2016 at 11:50 am (1 year ago)

    I like liquid liners with skinny brushes like that. I’ve been using UD and also Jordana liquid liners in colors. The EA look great!

  2. Phyrra
    July 13, 2016 at 6:35 pm (1 year ago)

    The purple looks fantastic

  3. MarciaF
    July 13, 2016 at 8:01 pm (1 year ago)

    I’ve been wearing liquid liner almost exclusively for the last 6 months and these look great. It’s so hard to find a brown that is actually brown and not just a lighter black. The brown liner here looks great.

  4. carleen
    July 14, 2016 at 9:05 am (1 year ago)

    These look great. I too tend to reach for a brown liner.


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